NITRIC OXIDE AND BEAUTY 101
By Nathan S. Bryan, Ph.D.
02/06/2023
We are living in a world of incredible innovations in science and technology that improve the lives of the billions of people on our planet. One such technological innovation comes in the form of a topical nitric oxide serum for use in skincare and beauty, Pneuma Nitric Oxide. Nitric oxide is a molecule naturally produced in the body. In fact, it may be one of the most important molecules produced in the human body.
Nitric oxide or NO is a cell-signaling molecule that tells blood vessels to open up and improve oxygen and nutrient delivery to every cell in the body, including the cells of the dermis of the skin. Research has shown that we lose nitric oxide as we age and it is the loss of nitric oxide production that leads to signs of advanced aging, including poor complexion, cellular dehydration, fine lines, and wrinkles.
After all, cells cannot do their job or regenerate if they do not have the oxygen and nutrients they need to perform, and this is reflected by the outward appearance of the skin. Scientifically, in the aging population, they have lost the ability to naturally produce nitric oxide within their own cells due to a number of reasons, including poor diet, smoking, exposure to toxic chemicals in cleansers and make-up, and exposure to free radicals in the air. If your body cannot make nitric oxide naturally, then you must get it elsewhere. The release of nitric oxide by the skin or “topical nitric oxide” is essential for anti-aging. We need nitric oxide in and on the body.
That is where Pneuma Nitric Oxide Activating Skin Serum is critical. When the contents of both chambers are mixed together, it generates the nitric oxide molecule instantaneously. Nitric oxide can be detected and quantified. Nitric oxide is a gas that not only diffuses off the surface of the skin for detection but also diffuses into the outer layers of the skin and into the dermis to increase oxygen and nutrient delivery to the cells of the dermis and surface of the skin. It is remarkable because you can actually see it working. You can see the skin turn a light pink indicating that the nitric oxide that is delivered through the serum is actually working on the skin.
None of us can prevent getting older, but we can prevent feeling and looking older. Nitric oxide has been considered the “Holy Grail” in science and medicine. We have now captured this molecule in a skincare product that will revolutionize the skincare and cosmetics industry.